Are We Really Getting It Right, or Is It Still a Honeymoon for JM? – NPP Bono Regional Organiser Quizzes

As the New Patriotic Party (NPP) adjusts to life in opposition, it is becoming increasingly clear that our strategy is falling short in some critical areas. While it’s expected that a political party will face challenges when transitioning from governance to opposition, the NPP’s current posture is raising serious concerns—especially when it comes to unity of purpose, empathy in times of crisis, and the effective management of our communications machinery.

1. Divided Support for Adum and Kantamanto Fire Victims

The recent devastating fires that swept through Adum and Kantamanto—two of Ghana’s major commercial hubs—presented an opportunity for the NPP to show leadership, unity, and solidarity with the affected traders. Instead, what we witnessed was a fragmented and lacklustre response from key figures within the party.

In moments like these, the people do not look to party colors; they look for compassion, presence, and practical support. Unfortunately, instead of rallying together as a united opposition force, the NPP displayed internal divisions—some members made symbolic appearances while others remained conspicuously silent or detached. There was no coordinated party-wide response or strategic public engagement to reinforce our connection with ordinary Ghanaians. The victims, many of whom are informal sector workers, are the very people whose votes are critical in future elections. We must ask ourselves: how do we hope to regain their trust if we cannot even show up when they are in crisis?

2. Poor Management of Communications

Another glaring weakness in our current strategy is the poor management of our communications. As an opposition party, the way we shape public discourse and respond to national issues is crucial—but our messaging has been inconsistent, reactive rather than proactive, and too often disconnected from the reality on the ground.

Our failure to define a clear narrative in the wake of government actions and national events leaves a vacuum quickly filled by our opponents and the media. Instead of establishing ourselves as the credible, prepared alternative to the current administration, we often appear divided, unprepared, or overly focused on internal battles.

The lack of a central communications strategy is evident in the absence of a unified voice or consistent spokespersons. Without clarity and discipline in communication, we cannot effectively represent the frustrations and hopes of the Ghanaian people. Our silence or missteps in key national conversations do not go unnoticed—they translate into political irrelevance.

3. The Bigger Picture: Disconnected from the Grassroots

The NPP has historically drawn strength from its grassroots base—but we seem to be losing touch. Beyond our failures in communication and support during crises, our general strategy does not reflect the concerns of the everyday Ghanaian. Youth unemployment, inflation, market instability, poor infrastructure,
constitutional instability,health and medical disregard,galamsey issues and security concerns dominate national discourse—but our response to these issues has been underwhelming at best.

Opposition is not just about criticizing the government; it’s about offering real alternatives, standing with the people, and consistently showing that we were on the right path to transformation and alleviating the average Ghanaian from our current economic situation and are ready to lead the way to economic freedom.If we cannot organize around critical issues, show empathy in times of need, and speak with a clear, united voice, then we risk becoming a party stuck in nostalgia rather than one focused on the future.

Conclusion

The NPP’s strategy in opposition needs an urgent recalibration. We must learn from our missteps—the divided support for fire victims, poor communication management, and disconnection from the base—and rebuild with focus, empathy, and discipline. Ghanaians are watching. The 2028 election will not be won with slogans or internal politics—it will be won with a party that listens, acts, and leads with integrity and unity.

It’s time to get back on track—before it’s too late.
Wishing us all well in our undertakings!!!!

By; Evans Afari Gyan Yeboah
Bono Regional Organizer
NPP