GPRTU Western Region Launches Road Safety Campaign Ahead of Christmas Festivities

The Ghana Private Road Transport Union (GPRTU) in the Western Region has kicked off an extensive road safety awareness campaign ahead of the busy Christmas travel season. The initiative, themed “Safe Travels During Christmas: The Role of GPRTU in Ensuring Passenger Safety,” is designed to reduce road accidents during a time when travel across the country typically peaks.

At the official launch at the Takoradi-Cape Coast Terminal, GPRTU officials took the opportunity to educate both drivers and passengers on the importance of safe driving practices. Emphasis was placed on heightened vigilance on the roads, with passengers encouraged to report any instances of reckless driving or misconduct to local authorities or GPRTU offices. The campaign aims to promote a culture of mutual responsibility, urging collaboration between drivers, passengers, and regulatory bodies to ensure a safer travel experience for all.

In an interview with Journalists, GPRTU Western Regional Chairman, Joseph Simmons Cudjoe, highlighted the urgency of the campaign in light of rising road accidents in the Region. “Awareness and training have become essential, especially with the holiday season and elections just around the corner,” He said. “Drivers must exercise extra caution to ensure the safety of all road users.”

The campaign will extend to all GPRTU district terminals across the Western Region, including Nzema, Wassa, Bogoso-Asanco and Ahanta. Training sessions will target both drivers and passengers to ensure widespread adoption of safety protocols.

Mr. Joseph Simmons Cudjoe also cautioned against politically charged conversations on public transport during the election season, noting that such discussions could distract drivers. “While we are focused on promoting safe driving, we also need to consider the political atmosphere. Passengers often engage in political debates, but these discussions can distract drivers, so we encourage a more measured approach,” he advised.

Mr. Victor Kojo Bilson, the Western Region Road Safety Director, voiced strong support for the campaign, commending GPRTU for its proactive approach. “Public education is key to reducing road accidents, and the GPRTU’s efforts are critical in addressing the alarming rise in road incidents,” Bilson said. He affirmed that the Road Safety Commission will continue to collaborate with transport unions to tackle the issue of road safety head-on.

Mr. Bilson also offered specific advice to drivers, urging them to avoid driving while fatigued—a major contributing factor to road accidents in the Western Region. “Many accidents are caused by tired drivers,” he said. “Drivers should never attempt to power through fatigue with stimulants like coffee or energy drinks. If you feel tired, it’s essential to take a break and rest before continuing your journey.”
Several drivers at the event expressed gratitude for the ongoing road safety education, noting that it has significantly improved their understanding of safe driving practices. They reported that the training has made them more vigilant behind the wheel and helped foster a safer environment for all road users.
As the Christmas season approaches, the GPRTU’s road safety campaign serves as a timely reminder for all road users to prioritize safety. With increased travel expected across the region, the initiative aims to reduce accidents and ensure a safer and more enjoyable festive season for everyone.